Americans love paper towels. This year, according to Statista, over 318 million consumers reported using them, compared to a mere 10 million who don’t. Likewise, The Atlantic shared that the United States accounted for almost half of the $12 billion global spending on this product in 2017 (for some context, the runner-up, France, spent $635 million).
If you’re thinking they’re just so convenient, well, same. Paper towels can be used to wipe up spilled milk, dry just-washed hands, dust shelves, you name it. If you’re squeamish about cross-contaminating ingredients like raw chicken (also, same), they graciously take care of the mess.
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